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		Comment on The beauty of being big by How to tell whether your story is “news”: five top tips &#8211; Alpha Public Relations		</title>
		<link>https://www.alphapr.co.uk/the-beauty-of-being-big/#comment-6</link>

		<dc:creator><![CDATA[How to tell whether your story is “news”: five top tips &#8211; Alpha Public Relations]]></dc:creator>
		<pubDate>Mon, 20 Jun 2022 16:28:37 +0000</pubDate>
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					<description><![CDATA[[&#8230;] don’t fall into the trap of thinking that because a much larger business gets coverage for inconsequential nonsense, that you [&#8230;]]]></description>
			<content:encoded><![CDATA[<p>[&#8230;] don’t fall into the trap of thinking that because a much larger business gets coverage for inconsequential nonsense, that you [&#8230;]</p>
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		Comment on Building your media profile: making first contact by Alpha Public Relations &#124; Building your media profile: making first contact (part 2)		</title>
		<link>https://www.alphapr.co.uk/building-your-media-profile-making-first-contact/#comment-2</link>

		<dc:creator><![CDATA[Alpha Public Relations &#124; Building your media profile: making first contact (part 2)]]></dc:creator>
		<pubDate>Mon, 23 Sep 2019 14:12:32 +0000</pubDate>
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					<description><![CDATA[[&#8230;] selling a feature idea, as with a news story, you need to keep it pithy and be able to describe it in a single, short sentence. You can then go [&#8230;]]]></description>
			<content:encoded><![CDATA[<p>[&#8230;] selling a feature idea, as with a news story, you need to keep it pithy and be able to describe it in a single, short sentence. You can then go [&#8230;]</p>
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		Comment on Building your media profile: how to identify key media by Alpha Public Relations &#124; Building your media profile: who you gonna call?		</title>
		<link>https://www.alphapr.co.uk/building-your-media-profile-how-to-identify-key-media/#comment-1</link>

		<dc:creator><![CDATA[Alpha Public Relations &#124; Building your media profile: who you gonna call?]]></dc:creator>
		<pubDate>Tue, 15 Jan 2019 09:06:51 +0000</pubDate>
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					<description><![CDATA[[&#8230;] last article explained how to identify the key media outlets with which you can beneficially build a [&#8230;]]]></description>
			<content:encoded><![CDATA[<p>[&#8230;] last article explained how to identify the key media outlets with which you can beneficially build a [&#8230;]</p>
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