How PR can boost the value of your business and help attract buyers
Most clients engage in public relations to gain increased brand exposure with the aim of winning new...
Most clients engage in public relations to gain increased brand exposure with the aim of winning new...
Part two: features and comment Many individuals and firms are able to build a strong profile in the...
Part one: news Once you have identified the media outlets and journalists with whom you initially wish to...
A couple of weeks ago I read this article on the FT Adviser website, one of the...
You don’t need me to tell you the world is going to Hell in a handcart. The...
A little while ago I read an article about imposter syndrome, distributed in the excellent monthly newsletter...
Our last article explained how to identify the key media outlets with which you can beneficially build...
To take a strategic approach to dealing with the press the first job is to select the...
Introduction When you read an item of news about a business what are you most interested in? The...
There is such a thing as bad publicity. The recent review of the Britannia Hotels group by...